Daily Harvest Pricing Guide: Cost-Effective Healthy Eating


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Daily Harvest offers a variety of fresh, plant-based meals at affordable prices. (Image: A person reaching for a fresh, green apple at a farmers market stall.)

In today’s fast-paced world, many of us are looking for convenient yet healthy meal options. Daily Harvest has emerged as a frontrunner in this domain, offering nutritious and delicious meals delivered right to your doorstep. But the pressing question remains: How expensive is Daily Harvest? Let’s delve deep and find out.

How expensive is Daily Harvest?

Daily Harvest offers a variety of plant-based meals, including smoothies, bowls, flatbreads, and more. The pricing for Daily Harvest varies depending on the number of items you ordered and the specific plan you chose.

Here’s a general idea of their pricing structure:

  1. Smoothies, Soups, Oat Bowls, Chia Bowls, and Lattes: These typically ranged from $5.99 to $8.99 per item.
  2. Harvest Bowls, Flatbreads, and Bites: These were generally priced a bit higher, ranging from $8.99 to $11.99 per item.

The more items you ordered per week or month, the more cost-effective the price per item became. For example, if you ordered 14 items per week, the price per item might be lower than if you ordered just 9 items per week.

However, prices and offerings can change over time, so for the most accurate and up-to-date pricing, I’d recommend visiting the official Daily Harvest website or contacting their customer service.

Understanding Daily Harvest

Daily Harvest is a company that offers a subscription-based service delivering frozen, pre-portioned meals and snacks directly to customers’ doors. Their products are designed to be both convenient and nutritious, catering to individuals who want healthy options but might not always have the time to prepare them from scratch.

Here’s a breakdown of what you might want to know about Daily Harvest:

Product Offerings:

Daily Harvest’s menu includes a variety of items such as smoothies, harvest bowls, flatbreads, soups, oat bowls, chia bowls, and more. Each item is crafted with a focus on fruits, vegetables, and other whole foods.


The company emphasizes the use of organic and non-GMO ingredients. They often highlight the transparency of their sourcing and the quality of the ingredients they use.


One of the main selling points of Daily Harvest is the convenience. Most of their products can be prepared quickly by just adding a liquid (like water, milk, or a milk alternative) and blending, heating, or letting it sit, depending on the item.


Daily Harvest products come in recyclable and compostable packaging, aligning with the company’s commitment to sustainability.

Subscription Model:

Customers can choose how often they want to receive deliveries and can customize their box with their preferred mix of products. The subscription model allows for flexibility, so customers can skip weeks or adjust their orders as needed.

Dietary Preferences:

Many of Daily Harvest’s offerings cater to specific dietary needs, such as gluten-free, vegan, or paleo diets.

Price Point:

While Daily Harvest products are generally more expensive than making similar items from scratch at home, many customers find value in the convenience, quality of ingredients, and the time saved.

Brand Ethos:

The company positions itself as being committed to transparency, sustainability, and providing nourishing food options. They often emphasize the importance of real, unprocessed foods and their benefits for overall health.

In summary, Daily Harvest is a service for those looking for a convenient way to incorporate healthy, whole-food-based meals and snacks into their daily routine. The company has grown in popularity due to its commitment to quality ingredients, sustainability, and catering to modern dietary needs and preferences.

Cost Breakdown of Daily Harvest

Here’s a general cost breakdown of Daily Harvest:

Subscription Plans:

  • Weekly: Customers could choose to get 9, 12, or 24 items delivered weekly.
  • Monthly: Customers could choose to get 24 items delivered monthly.


  • The price per item decreased as the number of items in a subscription increased. For instance, a customer ordering 24 items might pay less per item than someone ordering only 9 items.
  • As of 2022, the price per item ranged from around $6 to $9, depending on the product and subscription plan.

Types of Products and Their General Price Range:

  • Smoothies: Typically around $7-$8 each.
  • Harvest Bowls: Around $8-$9 each.
  • Flatbreads: Around $9 each.
  • Soups: Around $7-$8 each.
  • Oat Bowls & Chia Bowls: Around $6-$7 each.
  • Lattes: Around $8 for a box containing multiple servings.


  • Shipping was often free with a subscription, but this could vary based on promotions or changes in their business model.

Discounts and Promotions:

  • Daily Harvest frequently offered promotions for new subscribers, such as discounts on the first box or a certain number of free items.

Additional Costs:

  • While the meals were designed to be complete, some people chose to add additional ingredients, which would be an extra cost. For example, for smoothies, some might add almond milk or yogurt.

Cancellation and Pausing:

  • Subscribers had the flexibility to skip weeks or pause their subscription, which could affect the overall cost.

Comparing with Alternatives

When considering Daily Harvest, it’s helpful to compare it with other meal delivery or meal kit services to understand its value proposition. Here’s a comparison with some popular alternatives based on the state of the market:

  1. Daily Harvest:

    • Focus: Plant-based, frozen meals and snacks.
    • Pricing: Ranged from $5.99 to $11.99 per item, depending on the type and quantity.
    • Pros: Convenient, healthy, wide variety of options, and caters to specific dietary needs.
    • Cons: Might be pricier than making similar meals from scratch, limited to plant-based options.
  2. Blue Apron:

    • Focus: Meal kits with fresh ingredients for cooking at home.
    • Pricing: Starting around $7.49 to $9.99 per serving, depending on the plan.
    • Pros: Fresh ingredients, diverse menu, and offers wine pairings.
    • Cons: Requires cooking, might be pricier than grocery shopping.
  3. HelloFresh:

    • Focus: Meal kits with pre-measured ingredients.
    • Pricing: Starting around $7.49 to $8.99 per serving, depending on the plan.
    • Pros: Variety of recipes, pre-measured ingredients, and flexible subscription.
    • Cons: Requires cooking, might have limited options for specific diets.
  4. Sun Basket:

    • Focus: Organic meal kits and prepared meals.
    • Pricing: Starting around $10.99 to $12.99 per serving.
    • Pros: Offers both meal kits and pre-cooked options, organic ingredients.
    • Cons: Pricier than some competitors, requires cooking for meal kits.
  5. Freshly:

    • Focus: Pre-cooked meals that are reheated.
    • Pricing: Starting around $8.49 to $11.49 per meal, depending on the plan.
    • Pros: No cooking required, gluten-free options.
    • Cons: Limited to the menu provided, might not cater to all dietary needs.


  • Dietary Restrictions: Some services cater better to specific diets (e.g., vegan, keto, paleo).
  • Convenience vs. Cooking: Decide if you prefer ready-to-eat options or enjoy cooking.
  • Price vs. Value: While some services might seem pricier, they might offer organic ingredients or cater to specific dietary needs.
  • Flexibility: Check how easy it is to skip weeks, change meal preferences, or cancel the service.

Remember, the best service for you depends on your personal preferences, dietary needs, and budget. It’s also a good idea to check for the most recent reviews and updates, as these services frequently change their offerings and pricing.

Ingredients and Quality

When evaluating meal delivery services or meal kits, the ingredients and their quality are crucial factors to consider. Here’s a breakdown of what to look for and how some popular services, including Daily Harvest, stack up:

Ingredients and Quality:

  1. Source of Ingredients:
    • Local vs. Imported: Some services prioritize sourcing ingredients locally, which can support local farmers and reduce the carbon footprint associated with transportation.
    • Organic vs. Conventional: Organic ingredients are grown without synthetic pesticides, genetically modified organisms, and certain fertilizers. They can be pricier but are preferred by those who prioritize natural farming practices.
  2. Freshness:
    • Fresh ingredients are vital for taste and nutrition. Some services vacuum-seal or use special packaging to ensure ingredients remain fresh during transit.
  3. Special Dietary Needs:
    • Services that cater to specific diets (e.g., vegan, gluten-free, paleo) should ensure that their ingredients meet the necessary standards and avoid cross-contamination.
  4. Transparency:
    • It’s a good sign when companies are transparent about where they source their ingredients. Some even provide detailed profiles of the farms or suppliers they collaborate with.

How Popular Services Stack Up:

  1. Daily Harvest:
    • Ingredients: Prioritizes organic ingredients for many of their offerings. Their products are plant-based.
    • Quality: Ingredients are flash-frozen to preserve freshness and nutritional value. They are transparent about their sourcing practices.
  2. Blue Apron:
    • Ingredients: Collaborates with sustainable fisheries and farms. Not all ingredients are organic.
    • Quality: Freshness is a priority, and they often provide details about their suppliers.
  3. HelloFresh:
    • Ingredients: Uses a mix of conventional and organic ingredients. They prioritize sourcing sustainably.
    • Quality: Ingredients are portioned and packed to maintain freshness during transit.
  4. Sun Basket:
    • Ingredients: Prioritizes organic produce. They also cater to various dietary needs, including paleo, gluten-free, and vegan.
    • Quality: They emphasize the freshness and sustainability of their ingredients.
  5. Freshly:
    • Ingredients: Focuses on all-natural proteins and avoids artificial preservatives.
    • Quality: Meals are pre-cooked and designed to be reheated, but they prioritize maintaining the nutritional value of ingredients.

Final Thoughts:

When choosing a meal service, it’s essential to consider your priorities. If organic ingredients are vital to you, services like Sun Basket might be appealing. If you’re looking for plant-based options, Daily Harvest is a strong contender. Always check the company’s website or materials for the most up-to-date information on their ingredients and sourcing practices. Reading user reviews can also provide insights into the actual quality and freshness of the meals received.

Customization and Flexibility

Let’s delve into the concepts of customization and flexibility, especially in the context of products, services, and user experiences.


  1. Definition: Customization refers to the act of making modifications or alterations to a product, service, or experience to better fit the specific needs, preferences, or requirements of an individual or group.
  2. Benefits:
    • Personalization: Customization allows users to have a product or experience tailored to their specific tastes or needs.
    • Increased Satisfaction: When users can modify or choose specific features, they are more likely to be satisfied with the end result.
    • Brand Loyalty: Companies that offer customization often see increased loyalty from their customers because they feel more connected to the product or service.
  3. Challenges:
    • Complexity: Offering customization can complicate the production or delivery process.
    • Cost: Customized products or services can be more expensive to produce and may result in higher prices for the consumer.
    • Time: Customized solutions might take longer to deliver than standardized ones.


  1. Definition: Flexibility refers to the ability to easily adapt or change in response to different situations or requirements. It’s about being versatile and accommodating.
  2. Benefits:
    • Adaptability: Flexible systems or processes can quickly adjust to unforeseen changes or challenges.
    • Customer Satisfaction: Flexibility in terms of service or product offerings can lead to a better user experience, as it can cater to a wider range of needs.
    • Resilience: Flexible businesses or systems are often more resilient in the face of disruptions or market changes.
  3. Challenges:
    • Lack of Standardization: Being too flexible can sometimes lead to a lack of consistency, which might confuse or frustrate users.
    • Resource Intensive: Maintaining flexibility, especially in production or service delivery, can be resource-intensive.
    • Decision Paralysis: Offering too many flexible options can sometimes overwhelm consumers, making it hard for them to make a choice.

Interplay between Customization and Flexibility:

  • While both concepts aim to cater to individual needs and preferences, they approach the goal differently. Customization is more about tailoring specific solutions, while flexibility is about having a system or process that can accommodate a range of scenarios.
  • In many modern businesses, especially in the tech and service sectors, there’s a push for both customization (to cater to individual user preferences) and flexibility (to adapt to changing market conditions or user needs).

In conclusion, both customization and flexibility are crucial in today’s fast-paced and diverse market. They allow businesses to cater to individual needs while also adapting to changing circumstances. However, striking the right balance is essential to ensure efficiency, consistency, and user satisfaction.

Related: Daily Harvest Pricing Guide: Cost-Effective Healthy Eating

Subscription Models

Subscription models have become increasingly popular in various industries due to their ability to provide predictable revenue and foster customer loyalty. Here’s an overview of different subscription models, along with examples and characteristics of each:

Flat-rate Subscription:

  • Description: Customers pay a fixed fee to access a product or service for a specified period.
  • Example: Netflix’s monthly subscription fee for unlimited access to its content library.

Usage-based Subscription:

  • Description: Customers are billed based on their usage of a service.
  • Example: Cloud services like AWS or Google Cloud, where you pay for the resources you consume.

Tiered Subscription:

  • Description: Offers multiple subscription levels, each with its own price and set of features.
  • Example: Software-as-a-Service (SaaS) products like Dropbox or Slack, which have free versions, premium versions, and enterprise versions.

Freemium Model:

  • Description: Provides basic services for free, but charges for advanced features or functionalities.
  • Example: Spotify offers a free version with ads and a premium version without ads and with additional features.

Per-user Subscription:

  • Description: Charges based on the number of users accessing the service.
  • Example: Many SaaS products for businesses, like Microsoft Office 365, where companies pay based on the number of employee accounts.

Content Subscription:

  • Description: Customers pay to access content, often with new content added regularly.
  • Example: Magazines, newspapers, or online platforms like Medium’s membership program.

Replenishment Subscription:

  • Description: Automatically sends and bills customers for products at regular intervals.
  • Example: Dollar Shave Club, which sends new razor blades monthly.

Curation Subscription:

  • Description: Provides a curated selection of items delivered at regular intervals.
  • Example: Subscription boxes like Birchbox or Stitch Fix, where customers receive a selection of beauty products or clothing items each month.

Access Subscription:

  • Description: Customers pay a fee to access exclusive perks or products.
  • Example: Amazon Prime, which offers faster shipping, exclusive access to certain products, and streaming content.

Paywall Subscription:

  • Description: Offers some content for free but requires a subscription to access premium or additional content.
  • Example: Many online newspapers and journals, like The New York Times, offer a certain number of free articles before readers hit a paywall.

Hybrid Models:

  • Description: Combines elements from different subscription models.
  • Example: A software platform might combine a freemium model with a tiered subscription, offering both a free version and several paid tiers with increasing features.

Subscription models can be tailored to fit the needs of a particular business and its customers. The key is to find a balance that offers genuine value to subscribers while ensuring sustainable revenue for the business.


Is Daily Harvest cost effective? Yes, Daily Harvest offers value for money. While slightly pricier than regular groceries, the convenience, quality, and organic ingredients justify the cost.

How much is a week supply of Daily Harvest? A week’s supply varies based on selections, but on average, it ranges from $69.75 for 9 items to $167.75 for 24 items.

How many servings are in a Daily Harvest? Each Daily Harvest item is typically a single serving, designed for one meal or snack, ensuring freshness and optimal nutrition.

Why is Daily Harvest so successful? Daily Harvest’s success stems from its commitment to organic, nutritious ingredients, convenient delivery, and diverse meal options catering to various dietary needs.


In conclusion, while the question, “How expensive is Daily Harvest?” might not have a one-size-fits-all answer, it’s evident that the service offers value for money. With high-quality ingredients, flexibility, and frequent promotions, Daily Harvest stands out as a top choice for those seeking convenient, nutritious meals.

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